News: Brokerage

Stribling hires Watson as senior project manager

Benjamin Watson,
Stribling Marketing Associates

New York, NY According to Stribling Marketing Associates, the new development arm of New York residential brokerage Stribling & Associates, Benjamin Watson has joined as senior project manager. With a background in investment marketing and real estate sales, Watson will oversee pre-sale, day-to-day, and long-term strategies for several new developments in Stribling Marketing Associates’ portfolio.

Before joining Stribling, Watson was a vice president DMG Investments LLC. He held a senior marketing roll at HAP Investments where he was responsible for ensuring profitable growth in sales and earnings. Prior to that, Watson was a sales operations manager for another top new development marketing firm in New York.

“I appreciate the personal and analytical approach that Stribling Marketing Associates takes when they bring on a new project -- from conception to creative collaboration to execution. They put vision into action in a way that is not found at other established new development firms,” said Watson.

Watson is currently working on Alchemy’s 250 West 81st Street; Naftali Group’s 210 West 77th Street, 221 West 77th Street, and 275 West 10th Street (The Shephard); and Adellco’s 211 West 14th Street (D’Orsay). 

“We are excited to welcome Ben to the team, and look forward to working with him and utilizing his expertise for our current and pipeline projects,” said Steve Rutter, Director of Stribling Marketing Associates.

Watson holds a Bachelor’s Degree in Commerce from the University of Virginia with a concentration in Marketing and Management.

READ ON THE GO
DIGITAL EDITIONS
Subscribe
Columns and Thought Leadership
Strategic pause - by Shallini Mehra and Chirag Doshi

Strategic pause - by Shallini Mehra and Chirag Doshi

Many investors are in a period of strategic pause as New York City’s mayoral race approaches. A major inflection point came with the Democratic primary victory of Zohran Mamdani, a staunch tenant advocate, with a progressive housing platform which supports rent freezes for rent
Lasting effects of eminent domain on commercial development - by Sebastian Jablonski

Lasting effects of eminent domain on commercial development - by Sebastian Jablonski

The state has the authority to seize all or part of privately owned commercial real estate for public use by the power of eminent domain. Although the state is constitutionally required to provide just compensation to the property owner, it frequently fails to account
Behind the post: Why reels, stories, and shorts work for CRE (and how to use them) - by Kimberly Zar Bloorian

Behind the post: Why reels, stories, and shorts work for CRE (and how to use them) - by Kimberly Zar Bloorian

Let’s be real: if you’re still only posting photos of properties, you’re missing out. Reels, Stories, and Shorts are where attention lives, and in commercial real estate, attention is currency.
Lower interest rates and more loan restructuring can help negate any negative trending of NOI on some CRE projects - by Michael Zysman

Lower interest rates and more loan restructuring can help negate any negative trending of NOI on some CRE projects - by Michael Zysman

Lower interest rates and an increased number of loan restructurings will be well received by the commercial real estate industry. Over the past 12 months there has been a negative trend for NOI for many properties across the country.