Madison Equities unveils condo conversion project at 212 Fifth Avenue; Sheinman of Pembrooke & Ives designs interior

212 Fifth Avenue - New York, NY

212 Fifth Avenue - New York, NY

Manhattan, NY The partnership that owns 212 Fifth Ave., a team led by developer Madison Equities, has commenced the sales for its condominium conversion, 212 Fifth Ave., in the Madison Sq. Park neighborhood. Built in 1912 as one of New York’s first skyscrapers, 212 Fifth Ave. has undergone a transformation into 48 residences in a mix of two to four-bedroom homes, including a triplex penthouse. The property is represented by TOWN New Development. The property’s interiors were completed by Pembrooke & Ives.

“The natural proportions of 212 Fifth Ave. allowed us to craft residences that blend historic prewar architecture and construction quality with the most modern finishes, fixtures, technology and amenities to create a singular product that melds the best of both old and new-world offerings,” said Robert Gladstone, CEO of Madison Equities. “Residences at the property boast high ceilings and large windows, allowing for dimensions that are not possible in new construction. 212 Fifth Ave.is a classic building, quite different from the new, larger scale glass towers under development. Its quality design, paired with move-in ready residences in spring 2016 makes the product unique in this market.”

Situated at the corner of 26^th St. at the northwestern corner of Madison Sq. Park, 212 Fifth Ave. rises 24 stories to offer panoramic views from its oversized windows. Built when Madison Sq. was the city’s most elite neighborhood, the property now meets the market when its NoMad/Flatiron is experiencing a booming renaissance as the city’s most desirable neighborhood.

“212 Fifth Ave. has been brought back to life in tandem with the neighborhood’s extraordinary new restaurants, hotels, nightlife, public arts programs, shopping, gourmet food and lifestyle offerings,” Gladstone said. “This property has always been a beacon in the neighborhood, first in its class, and so it is again.”

The building’s original column-free construction enabled the developer of 212 Fifth Ave. to create stately residences that are a celebration of space and light. Building upon the historic architecture of Schwartz and Gross, noted interior designed Andrew Sheinman of Pembrooke & Ives designed each residence. The homes boast light-inviting windows, grand foyers with book matched marble floors, loft-like, open layouts, high ceilings, and Chevron-pattern oak hardwood flooring throughout.

“TOWN New Development is thrilled to bring this special offering to the market. The residences at 212 Fifth Avenue are unlike anything available in New York today and will resonate with many buyers,” said Shlomi Reuveni, managing director of TOWN New Development, who is leading the team exclusively handling sales for the development. “The allure of 212 Fifth Avenue is only further enhanced by the building’s prime location at the nexus of uptown and downtown, making it easy for owners to enjoy all that New York has to offer.”

Interiors have been designed with exquisite, luxurious finishes. Gourmet kitchens feature Calacatta Gold marble countertops, custom ash-milled wood cabinets, Gaggenau appliances including a five burner cooktop and speed oven, and 43-bottle wine refrigerator. Spa-like master baths are designed with Thassos marble mosaic flooring, lavish freestanding Corian Lacava bathtubs, Sycamore vanity cabinets, and some feature steam showers.

In addition to lavish contemporary residences, 212 Fifth Avenue’s amenities are equally remarkable. An entire floor of the building is dedicated to leisure pursuits including a stylish lounge with catering kitchen, plush screening room, sophisticated boardroom, children’s playroom, game room, state-of-the-art fitness center, studio space for Pilates and yoga, golf simulator, and private treatment room. Additional amenities include a 24-hour dedicated concierge, valet parking, individual storage facilities, and bike storage.