News: Brokerage

Lee & Associates NYC undergoes major rebranding of property and project management divisions

Joel Herskowitz, Lee NYC

New York, NY Lee & Associates NYC LLC (Lee NYC) has completed a long-anticipated effort to rebrand its commercial property management and project management businesses. The respective businesses, formerly known as Sierra Real Estate and Sierra Development Associates, will now be known as Lee & Associates Management and Lee & Associates Development. The rebranding serves to more clearly align the company’s successful management businesses with its commercial brokerage identity­–Lee & Associates NYC.

Since 1953, Sierra Real Estate has been a steady presence in New York City real estate, providing commercial and residential property management services while maintaining the highest standards of professionalism, responsiveness and efficiency. Currently, and as rebranded, Lee & Associates Management manages approximately 700,000 square feet of commercial office space, 400 market-rate and rent-regulated apartments and approximately 100 retail stores in New York City.

“Bringing the property and project management service lines under the Lee & Associates NYC umbrella will allow us to continue providing a full complement of commercial real estate services to our entrepreneurial and institutional clientele, from property management to first-rate commercial brokerage services, under one highly visible and recognizable brand,” said Joel Herskowitz, COO of Lee NYC.

Lee NYC services all five boroughs of New York City as well as Long Island and Westchester. In addition to being commercial office, retail and industrial leasing experts, its brokerage division recently added a strong investment sales team and plans to roll out a capital markets group in the coming months. The full-service commercial real estate company also supports its business lines with experienced in-house research, financial analysis, legal, accounting and marketing teams.

Lee NYC currently maintains an office in midtown Manhattan, servicing largely the Manhattan, Brooklyn and Westchester markets. A second office in Nassau County services both Queens and Long Island. After undergoing a significant expansion over the past 12 months both in business and personnel, Lee & Associates NYC is proud to announce its relocation to 26,000 square feet of new office space at 845 Third Avenue, effective April 1, 2019.

READ ON THE GO
DIGITAL EDITIONS
Subscribe
Columns and Thought Leadership
The death of the generic offering memorandum: What buyers expect in 2025 - by Kimberly Zar Bloorian

The death of the generic offering memorandum: What buyers expect in 2025 - by Kimberly Zar Bloorian

There was a time when an offering memorandum (OM) was pretty bare bones, some photos, a few bullet points on income, and a rent roll thrown in at the back. That used to get the job done. Not anymore. In 2025, buyers are sharper, faster, and more selective. They’re looking
A fresh start - by Shallini Mehra and Amit Doshi

A fresh start - by Shallini Mehra and Amit Doshi

For the past several years, the New York City multifamily housing market has been defined by disruption. The combined impact of the HSTPA rent laws and a sharply higher interest rate environment has fundamentally reduced
Tri-state capital  migrates nationally amid  regulation pressure - by Reese Weaver

Tri-state capital migrates nationally amid regulation pressure - by Reese Weaver

New York tri-state multifamily investors are increasingly reallocating capital to less-regulated markets across the U.S. as rent control and legislative risk erode returns at home. With over 60% of New York City’s rental housing stock classified as rent-stabilized, the traditional value-add model — buying under-performing buildings,

The anticipated effect of Basel III and ISO 20022 implementation on commercial real estate - by Michael Zysman

The anticipated effect of Basel III and ISO 20022 implementation on commercial real estate - by Michael Zysman

July 1, 2025 is the deadline for US banks to begin to adopt Basel III banking standards and July 14, 2025 is the deadline for U.S. banks to adopt ISO 20022 messaging standards. Both will have a significant effect on the banking and commercial real estate (CRE) finance sectors.