New York, NY Janovic Paint & Decorating has signed a 12-year lease renewal at its long-time flagship location located at Jack Resnick & Sons’170 West 23rd St.
The lease encompasses 7,590 s/f on the ground floor of the retail condominium, located between Sixth and Seventh Aves. The store, which offers a wide variety of interior and exterior paints, window treatments, wall coverings and supplies, has been housed in the space since 1985. Janovic’s new lease now extends through 2030.
In tandem with the lease renewal, Janovic plans to renovate and revamp their retail space later this year. Upon completion, the flagship store will feature a customer interactive design that caters to designers, architects, contractors and consumers representing premium brands including Benjamin Moore, Hunter Douglas and Fine Paints of Europe.
“Janovic has been a neighborhood mainstay for more than three decades, and we are delighted to extend our relationship for many years to come,” said Dennis Brady, senior managing director at Jack Resnick & Sons. “Given its visibility, high foot traffic and the convenience of being in close proximity to the 23rd St. subway station, 170 West 23rd St. remains an ideal location.”
Established in 1888 in New York City by Emil Janovic, the Janovic family built a business assisting customers in painting and decorating their homes.
The ten-store chain was owned by Benjamin Moore for 15 years before being acquired by New York City paint industry veterans, Rich Gaudino, Mike Mantikas, Gus Mantikas and Tony Kostoulas.
Richard Gaudino, President and Chief Operating Officer of Janovic, commented: “For more than a century, Janovic has been a household name and a symbol of quality in New York City. We’re proud to continue this great legacy and to be working with the Resnicks in re-creating our longtime Chelsea home.”
Throughout their 128-year history, Janovic has been commissioned for several major New York City commercial projects, from refurbishing the landmark King’s Theater in Brooklyn, touching up the Empire State Building, and painting the walls at the Museum of Modern Art (MoMA).
Janovic Paint & Decorating was represented in the transaction by its President and COO Richard Gaudino. Building ownership was represented in-house by Brady as well as Jack Resnick & Sons’ managing director Fran Delgorio.
Situated directly adjacent to the 23rd Street “1” train subway stop, 170 West 23rd Street hosts a list of prominent retail tenants, including Garden of Eden Grocer, Spa Belles, Dominos, Subway, OMG Jeans, HHK Sushi & Tea and Man Made Barber.
According to Delgorio, only one retail unit of 1,600 s/f remains available at the property. The space, which includes 20 feet of frontage on 23rd St., is listed at an asking rent $170 per s/f.
What noteworthy transactions or deals from this year best exemplified key market trends or shifts? I would like to say there was an outstanding transaction for me this past year but 2024 was more a culmination of long-term relationships, most of which continued to transact. Deals were smaller in many cases but we saw robust leasing both on the agency side as well as on the tenant side.