Idesco Corp. retains Infusion Direct Marketing as its agency of record

Idesco Corp., a leading security systems integrator, has expanded its marketing efforts and has retained Infusion Direct Marketing as their agency of record. Idesco will be utilizing Infusion's public relations expertise in the security industry to help gain exposure for their high profile security installations at major organizations throughout the New York tri-state area. "We are very excited to be expanding our marketing efforts and bring back Infusion to help us achieve our 2014 marketing and sales goals," said Elisabeth Afriat, Idesco's director of marketing "The opportunity to work with Infusion again will be a great asset to our internal sales and marketing team." Infusion worked with Idesco in 2007-2010 to help establish the company's brand presence and secured numerous cover stories in Security Sales & Integration and Security Dealer & Integrator that focused on schools. "Idesco was our first client in the security industry and has been a pleasure to work with over the years," said Monique Merhige, Infusion's president. "We are excited to work with the Idesco team again and look forward to our joint success."