Old World Provisions opens 200 s/f outlet store

Old World Provisions, Inc. cut the ribbon on its first retail outlet store branded as Old World Provisions Outlet on 193 South Pearl St. The retail space is 200 s/f, which is connected the to Old World's 10,000 s/f production plant. Located in the downtown area's South End, Old World is a manufacturer of authentic New York deli meat products. For over 60 years and four generations, the company has been supplying "best-in-class" pastrami, corned beef and beef tongue to the finest and most famous delis across the country. Now with the opening of the Old World Provisions Outlet store, located adjacent to the company's plant, the public can purchase these meats by the pound, hot and sliced to order. Old World CEO Mark Shuket said, "Our desire to open this store was based on several key motivators. The unit will serve as a test kitchen for our manufacturing operations, enabling us to continue to produce the very best products for our wholesale accounts. The store also serves as a training center for our food service customers who will be guided through the process of preparing and serving our meats. And finally the opportunity to face the public directly with our product, gives us primary consumer research." The ribbon-cutting, held May 20, hosted a wide array of local and state elected officials as well as representatives from economic development agencies such as the NYS Agriculture and Markets' Pride of New York program and the Downtown Albany BID.