Landsea Homes and DNA Development begin sales at FÖRENA condo bldg.

June 01, 2021 - Owners Developers & Managers

New York, NY According to Landsea Homes, along with DNA Development, sales are underway at FÖRENA, a Scandinavia-inspired condominium that is redefining the northeast corner of Sixth Ave. and 14th St. Designed inside and out by Morris Adjmi Architects, the boutique residence is an island of calm at the center of Downtown’s most vibrant neighborhoods, introducing 50 serene homes paired with curated amenities optimized for modern living. Sales and marketing for FÖRENA is exclusively being handled by Douglas Elliman Development Marketing and the Eklund|Gomes Team.

“We are excited to introduce this truly one-of-a-kind property and unveil the inspired architecture that is dramatically transforming the corner of Sixth Ave. and 14th St. into the new gateway to Downtown,” said Jed Lowry, division vice president at Landsea Homes. “FÖRENA brings a new lifestyle perspective to Manhattan, where every home is both a quiet sanctuary and an invitation to live at the center of it all.”

Named for the Swedish word for “unite,” the 12-story building introduces a collection of one- to three-bedroom homes. With architecture and interiors by Morris Adjmi, FÖRENA radiates a powerful presence with a soothing grey brick façade, chamfered custom metal framed window surrounds, and layers of cascading terraces that culminate in a striking crown. This authentic and contextual architecture gives way to a serene lobby, providing an instant respite from the streetscape and a transition from the outside world into the thoughtfully designed airy and soothing homes above.

“FÖRENA is a once-in-a-lifetime opportunity for buyers who crave that incredible Downtown energy but also desire a laid-back and peaceful lifestyle in an exquisite home,” said Fredrik Eklund of the Eklund|Gomes Team. “Rarely does a new condominium align so perfectly with what buyers want and need in home. FÖRENA is the real deal.”

The residences at FÖRENA evoke a Scandinavian sensibility, with a restrained and soothing palette that is both elegant and refined, and with materials that are luxurious yet welcoming. Homes feature fluid layouts with graceful proportions that adapt to any lifestyle, with ceiling heights ranging up to 13 feet, and oversized windows that flood each residence with sunlight, while many residences also offer a spacious private terrace for al fresco dining and open-air relaxation. Bespoke, open-style kitchens create the heart of each home, featuring a complete Miele appliance package, Calacatta Regina marble slab countertops and backsplashes, and lacquered Italian cabinetry hand finished by artisans outside of Venice. Tranquil, light-filled bathrooms boast Calacatta Regina and Montagna D’Argento marble and a custom-designed oak vanity with brushed nickel fixtures and oil rubbed bronze accents.

“FÖRENA embodies what we always strive to achieve at Morris Adjmi Architects, which is to contribute something authentic to the fabric of a neighborhood, but with this project there was an opportunity to take that even further – to create something more dimensional, rhythmic and respectful,” said Morris Adjmi, founder of Morris Adjmi Architects. “I am thrilled to unveil this new condominium that is designed to enrich and enhance both the neighborhood and the quality of life for everyone who lives in it.”

A selection of amenities rounds out the lifestyle of FÖRENA, providing residents with intimate spaces for relaxation, entertainment and wellness. This robust package includes a light-filled modern fitness center outfitted with Technogym equipment, a residents’ lounge and kitchen equipped with secured private aperitif lockers, and refreshing outdoor amenities, including a lush Zen Garden and an expansive landscaped rooftop escape replete with outdoor dining facilities, including a kitchen and a gas grill. The building also offers a bike room and extra storage is available for purchase.

The location that inspired the design for FÖRENA affords residents endless opportunities to explore, dine, shop and experience the best of NYC culture. FÖRENA is also mere moments from the iconic green spaces at nearby Union Square Park, Washington Square Park and Madison Square Park, while extensive public transportation options lead to anywhere in the city.



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