Kuchal joins RKF NYC office as corporate marketing manager

RKF has added Shilpi Kuchhal to the firm's national marketing team as corporate marketing manager. Her primary focus is management of the firm's day-to-day corporate marketing programs, including corporate branding, advertising, public relations, social media and industry trade shows, conferences and events on a national and regional basis. She will be based in RKF's Manhattan headquarters office. Shilpi brings more than ten years of experience in B2B marketing and business development with an extensive background in managing corporate marketing initiatives to RKF. Shilpi most recently served as the acquisition marketing manager for WGSN, a leading trend forecasting service that delivers business research to the fashion, design and retail communities. At WGSN, she worked closely with the new business team to strategically market the company's suite of products to retailers and clients within the fashion industry. She oversaw all acquisition marketing activities for the company's Americas division, including marketing campaigns, events, advertising, social media and press. Previously, Shilpi worked as marketing manager for divisions of Volt Information Sciences, a global workforce consulting and technology company, where her primary responsibilities included brand development, marketing communications, online and print campaigns, event production and advertising. "We are excited to welcome Shilpi to the team," said Elyse Bandel, EVP of marketing & corporate communications at RKF. "With her background and experience, she will be a great addition as we continue to set the benchmark in the industry for creativity in branding and extraordinary marketing deliverables." "I am thrilled to join RKF, a leader in retail real estate," said Kuchhal. "This is an exciting time for the company and I am eager to contribute to its growth through new marketing initiatives and programs." Shilpi earned a B.A. in Economics from Brandeis University and obtained her MBA in Marketing from Fordham University. She currently resides in New York City.