Resource Realty of Northern New Jersey negotiates two industrial leases in Morris County

Rockaway, NJ Resource Realty of Northern New Jersey (RRNNJ), has completed two industrial-leasing transactions in the high-demand Morris County market. The properties, located in Rockaway and East Hanover, highlight the ongoing strength of the service-industrial sector, which supports both home-improvement infrastructure and regional business operations.

At 385 Franklin Rd., in Rockaway, RRNNJ facilitated a 4,800 s/f lease for Anthony & Sylvan Pools, one of the region’s largest name-recognized pool builders. Firm principals Greg Sabato and Brian Wilson represented ownership in the deal, while Jason Horowitz of Triforce Commercial Real Estate represented the tenant.

“The choice of 385 Franklin Rd. underscores a growing trend among national service brands seeking high-visibility locations with immediate access to essential highway infrastructure, such as the I-80 and Rte. 46 corridors,” said Sabato. “By establishing a footprint in Rockaway, Anthony & Sylvan Pools is strategically positioned to serve the residential and commercial populations of Morris, Sussex and Warren counties.”

According to the RRNNJ brokerage team, which specializes in Morris County and the surrounding submarkets, the facility’s layout provides ideal hybrid of warehouse storage and administrative space, a hallmark of the flex-property category that remains in demand throughout the market.

In East Hanover, the Sabato/Wilson team also negotiated a 4,000 s/f lease renewal at 50 Williams Pkwy., where the team represented the landlord exclusively.

“The market positioning of Williams Parkway speaks to the enduring value of the East Hanover industrial submarket,” said Wilson. “The retention of the tenant here highlights the stability of the local market that feeds extremely strong occupancy rates for ownership.”