News: Brokerage

Ones To Watch: Innovators In Commercial Real Estate: Lisa Nickerson, Infinityy

Lisa Nickerson
CEO
Infinityy

Innovation Highlight:
What I’m most proud of is the human impact of what we’re building. Technology should do more than improve efficiency — it should make people’s lives better. At Maplewood Senior Living, for example, we’re helping families navigate one of life’s most important decisions: choosing the right community for a loved one. By providing trusted information in 75+ languages and connecting families with sales professionals at moments of greatest interest, we’re bringing clarity and confidence to decisions that truly matter.

Industry Outlook:
The biggest opportunity is moving beyond AI-powered search and automation to understanding consumer intent in real time. Every question reveals what matters to someone and what they need to make a decision. At Infinityy, we’re building the decision-making layer for places and spaces — capturing those moments of intent, delivering the right information, and connecting consumers with professionals when interest is highest. That’s where I believe the future of real estate engagement will be won.

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