Name: Franca DiCrescenzo
Title: Owner/Principal Broker
Company: Armida Rose Realty - brokerage and development
Location: Capital District
Birthplace and date: Niskayuna, Mar. 8, 1973
Family: Parents, brother
College: University of Vermont, SUNY/Albany, MBA
First job outside of real estate: Mary Kay Cosmetics consultant
First job in real estate or allied field: Prudential Blake Atlantic, commercial div.
What do you do now and what are you planning for the future? Brokerage, own and manage properties, development. Future: Creating new retail/business venture
Hobbies: Sports, reading, gardening, traveling, shopping, baking, horses
Favorite book: "The Alchemist"
Favorite movie: "Gandhi"
Person you admire most (outside of family): Joe Nicolla, local developer and mentor
Key to success: In my experience it is inevitable that obstacles will always arise while working toward actualizing one's vision. But if solutions can be generated quickly and mindfully, it is not a matter of if a problem can be solved, it is a matter of how and the most viable options that can be applied. Flexibility in your approach, persistence in your attitude and creativity with your thoughts are your allies during this process! These properties blended together generally yield your highest probability for success!
If you had to choose another vocation what would it be? Holistic healer
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