News: Brokerage

ATCO Properties & Management renews and expands lease with Betty Buzz

Manhattan, NY According to ATCO Properties & Management, Betty Buzz, a sparkling non-alcoholic premium drink mixer line, has renewed its lease and moved into a larger 2,101 s/f space at 381 Park Ave. S.

Betty Buzz mixers are made from only clean ingredients and all natural flavors, and are manufactured in the United States. The company’s lease renewal is an expansion from the original 731 s/f it has occupied on the 10th floor since November 2021, to 2,101 s/f on the 7th floor. The additional space will help the company, founded in September 2021 by Blake Lively, to meet growing public interest in and demand for Betty Buzz’s products.

“It is always exciting to see young businesses such as Betty Buzz grow and thrive and we are thrilled that they’ve chosen to continue to call 381 Park Avenue South home,” said Kate Hemmerdinger Goodman, co-president, ATCO Properties & Management.

381 Park Ave. S was built in the early 1900’s with 17 floors totaling 228,000 s/f. The property is nearby Madison Square Park and several subway lines, including the N, Q, R and 6 trains.

Goodman said, “With its timeless architecture and coveted Midtown South location, coupled with our commitment to best-in-class service, 381 Park Ave. S continues to be a sought after property for new and returning tenants.”

No tenant brokers were involved in the transaction. Goodman represented building ownership in-house. Rent was $64 per s/f.

READ ON THE GO
DIGITAL EDITIONS
Subscribe
Columns and Thought Leadership
The anticipated effect of Basel III and ISO 20022 implementation on commercial real estate - by Michael Zysman

The anticipated effect of Basel III and ISO 20022 implementation on commercial real estate - by Michael Zysman

July 1, 2025 is the deadline for US banks to begin to adopt Basel III banking standards and July 14, 2025 is the deadline for U.S. banks to adopt ISO 20022 messaging standards. Both will have a significant effect on the banking and commercial real estate (CRE) finance sectors.
Tri-state capital  migrates nationally amid  regulation pressure - by Reese Weaver

Tri-state capital migrates nationally amid regulation pressure - by Reese Weaver

New York tri-state multifamily investors are increasingly reallocating capital to less-regulated markets across the U.S. as rent control and legislative risk erode returns at home. With over 60% of New York City’s rental housing stock classified as rent-stabilized, the traditional value-add model — buying under-performing buildings,

The death of the generic offering memorandum: What buyers expect in 2025 - by Kimberly Zar Bloorian

The death of the generic offering memorandum: What buyers expect in 2025 - by Kimberly Zar Bloorian

There was a time when an offering memorandum (OM) was pretty bare bones, some photos, a few bullet points on income, and a rent roll thrown in at the back. That used to get the job done. Not anymore. In 2025, buyers are sharper, faster, and more selective. They’re looking
A fresh start - by Shallini Mehra and Amit Doshi

A fresh start - by Shallini Mehra and Amit Doshi

For the past several years, the New York City multifamily housing market has been defined by disruption. The combined impact of the HSTPA rent laws and a sharply higher interest rate environment has fundamentally reduced