Cronheim Hotel Capital adds Broad as senior managing director

Chatham, NJ Investment sales and debt capital markets broker, Andrew Broad, has joined Cronheim Hotel Capital (CHC) as a senior managing director. Broad graduated from the hotel school at Cornell and then started his career selling hotel management contracts. He quickly pivoted to the investment sales business focused on hotels. Over his 27-year career, he has done stints with HREC, Hotel Assets Group and Avison Young. Prior to joining CHC, Broad was with RobertDouglas, where he sold and financed hotel assets nationwide.

David Turley, president of CHC, pointed to Andrew’s deep knowledge of the hotel industry and long track record. “We are thrilled to be adding someone of Andy’s caliber to the CHC team. I’ve known Andy for 20 years and have always respected him as one of the smartest and most creative professionals in the business. His contributions will help take CHC to the next level.”

Turley further noted the synergies that Broad’s presence helps create. “Andy’s investment sales experience gives us a huge advantage because it allows us to speak to and execute on either a financing or a sales strategy. Many owners are coming up on strategic decision points – PIPs, loan maturities, investment fatigue – and need guidance from professionals who have both debt and investment sales market knowledge. CHC’s extensive debt markets experience – nearly $3 billion in hotel loans closed since 2021 – and Andy’s hotel sales track record give us all the tools to provide comprehensive solutions for our clients.”

Broad expressed enthusiasm about joining the CHC platform. “I’ve watched CHC become one of the most respected names in hotel debt capital markets, and I’m excited to help expand their capabilities on the investment sales side. The hotel industry is at an inflection point, and owners need advisors who can navigate both the capital markets and the transaction landscape. CHC’s collaborative culture and client-first approach made this an easy decision for me.”