New York Real Estate Journal

Developing Long Island: Authentic Window Design - A Bold New Chapter for the Tri-State’s Premier Window and Door Experts

September 30, 2025 - Spotlight Content

Syosset, NY For decades, Authentic Window Design (AWD), a Lavitt Company, has been a household name for homeowners and building professionals across New York, New Jersey, and Connecticut. Associated with exceptional windows, doors, and service, this trusted leader is taking a major step forward as a company. AWD is proud to announce a family of brands consolidation, including Super Enterprises and WDI, Inc., into one unified company under the Authentic Window Design name.

This move creates a single, stronger organization with an even greater ability to serve homeowners, architects, builders, and remodelers. By bringing together the resources, expertise, and decades of experience of established companies, AWD is bigger and better positioned to bring any window or door vision to life, whether it’s a simple replacement project or a custom new build.

A Legacy of Craftsmanship and Care

Authentic Window Design’s reputation did not appear overnight. For years, AWD has been the go-to source for premium windows and doors in the tri-state area. From historic brownstone renovations in Manhattan to sleek contemporary homes in Westchester, AWD has supplied and installed products that meet the highest standards of beauty, durability, and energy efficiency.

Homeowners return to AWD because they value more than just the products. They rely on the company’s deep product knowledge, commitment to craftsmanship, and exceptional customer service. Architects, builders and homeowners choose AWD knowing they will expect precision, reliability, and support at every stage of a project.

Stronger Together

The decision to combine Super Enterprises and AWD was driven by a simple idea that together, we can do more for our customers. Each of these companies built a respected business over decades, but by uniting as one, they now share resources, talent, and infrastructure.

For homeowners, this means a wider selection of windows and doors, faster lead times, and access to more specialized services. For trade professionals, it means a single trusted partner who can handle everything from window and door product selections and quoting, to logistics and installation support. The expanded team brings unparalleled expertise across a wide range of windows, entry door systems and interior doors as well as materials including wood, wood-clad, U-PVC, aluminum, steel, fiberglass, and vinyl, ensuring the right solution for any design or performance requirement.

Deep Roots in Long Island and the Lavitt Group Tradition

The consolidation of Authentic Window Design and Super Enterprises is particularly exciting for Long Island. Super Enterprises has a rich history on Long Island, where it has become a trusted partner to generations of professionals and homeowners alike. By consolidating under the Authentic Window Design name, this tradition of community commitment grows even stronger, ensuring Long Island customers continue to receive the personal service and attention they’ve come to expect.

Homeowners, architects, and builders across the region will now enjoy the combined strength of two respected organizations. This means an expanded product selection, a larger team of experienced professionals, and even more responsive service for projects of any size.

From Montauk to Nassau County, Long Island customers can look forward to quicker turnaround times, enhanced showroom experiences, and a unified team dedicated to making their window and door projects seamless and successful. 

As this new era begins, there is also a milestone worth celebrating: Super Enterprises will mark 80 years of doing business in the tri-state area. Eight decades of dedication, innovation, and service is a rare achievement, and it stands as a testament to the company’s enduring values and commitment to its customers.

A Long History with Marvin

Both Authentic Window Design and Super Enterprises share a long and proud relationship with Marvin, one of the most respected names in windows and doors. Supported by a long-standing relationship, AWD and Super Enterprises have provided the Marvin Collections to the building community, offering products renowned for their innovation, performance, and timeless design.

This enduring partnership means customers can continue to rely on AWD for the complete range of Marvin windows and doors, backed by expert guidance and installation support. Whether it’s a classic double-hung, a dramatic contemporary design, a door with expanded glass or a custom solution, Marvin remains at the heart of what AWD delivers.

 

Serving Homeowners with Confidence

Replacing windows or doors is a significant investment. AWD knows that homeowners want guidance they can trust and products that last. From the first consultation to the final walkthrough, the AWD team provides personal attention and expert advice.

Customers can explore a full spectrum of styles, from classic double-hung windows to dramatic floor-to-ceiling glass walls. Energy-efficient options help reduce heating and cooling costs, while advanced finishes and hardware let homeowners customize every detail. AWD’s professional installation crews ensure the job is done right the first time, protecting both the beauty and the performance of each product.

A Valuable Partner for the Trade

Architects, builders, and remodelers have long relied on AWD as a knowledgeable partner. Now, with an even larger network and expanded capabilities, AWD is prepared to handle complex, large-scale projects with ease. Trade clients gain a single point of contact for quoting, technical support, and delivery scheduling.

The AWD team stays current with the latest industry innovations, building codes, and energy standards. Whether it’s designing custom window walls for a luxury condominium or providing historically accurate replacements for a landmark restoration, AWD has the expertise and resources to meet every specification.

Innovation Meets Tradition

While the company embraces modern technology and design trends, Authentic Window Design remains grounded in the timeless values that built its reputation: quality, integrity, and customer care. The expanded company continues to partner with leading manufacturers known for innovation and durability. This means homeowners and professionals alike can select from premium products featuring advanced glass technology, sustainable materials, and cutting-edge hardware, all backed by robust warranties.

Looking Ahead

This exciting new chapter is about more than growth. It’s about a continued promise to the communities Authentic Window Design serves. With a larger, stronger organization, AWD is poised to set new standards for quality, service, and design in the window and door industry.

Whether you are a homeowner ready to transform your living space, an architect designing a signature project, or a builder seeking a reliable supply partner, AWD is ready to help you achieve your vision.