State of the State 2016: Jessica Richer of RealtyUSA
Jessica Richer, RealtyUSAWhat is driving the growth of your business in 2016?
Social media is influencing the millennials entering the marketplace and how we communicate with them. Our business is all about communications. In the last 5 years we have seen a shift in communications from emails to texting and messaging. Our marketing is primarily done via websites with a minimal degree of print media on a local and regional level. Commercial real estate will also feel the impact of the presidential election. People are waiting to see what will happen and then will react based on who gets elected and their perceived policy views.
Jessica Richer is a licensed associate real estate broker at RealtyUSA.