SMPS-LI kicks off 2008 with a bang

The Long Island Chapter for the Society for Marketing Professional Services has kicked off 2008 with a bang. On January 16, SMPS-LI hosted a session on "Guerrilla Marketing" featuring Peter Shankman, marketing strategist and author of "Can We Do That?! Outrageous PR Stunts That Work - And Why Your Company Needs Them," which gave the attendees a host of ideas and hints on promoting one's firm including social networking and blogging. On February 13, SMPS-LI organized a panel discussion on "Smart Growth Through Transit-Oriented Development" moderated by Vision Long Island's executive director, Eric Alexander, and featured Charles Bartha, former commissioner of the Suffolk County Department of Public Works, Village of Mineola Mayor Jack Martins, Vincent Polimeni, CEO of The Polimeni Organization and Alexander Latham, owner of ADL III Architecture. This panel discussion addressed ways to promote more livable, economically sustainable and environmentally responsible growth on Long Island. On Wednesday, March 12, SMPS-LI will host "Principals Talk Back" at the Milleridge Inn. This group of panelists, featuring design and engineering firm principals, will discuss marketing strategies that have been instrumental in the growth of their respective firms.