Name: Rob Ashmore Title: President Company: AeonSolar Location: New York City Metro Area Birthplace: Marysville, Calif. Family: Married, no children College: University of Colorado First job outside of real estate: Selling solar panels, wind and hydro turbines to hippies, farmers and scientists all over the world. What do you do now and what are you planning for the future? Currently providing solar energy systems to customers in the New York City Metro area. Also, a part-time solar and wind energy instructor at Center for Sustainable Energy at CUNY. Hobbies: Art and travel Favorite book: Cradle to Cradle" by William McDonough and Michael Braungart. Simple solutions for reducing waste Favorite movie: "Once Upon a Time in the West." Great soundtrack Person you admire most (outside of family): DaVinci Keys to success: Earning people's trust and paying attention to details If you had to choose another vocation what would it be? Tinkering in an art studio or machine shop